Adobe’s marketing tools will soon use AI to predict the best times to send emails


@ / 2 days Adobe Sensei, the company’s catch-all name for all of its machine learning tools, will soon be put to use to predict the best times to send you a marketing email. This new technology, which came out of Adobe’s research labs, will likely become available in the near future. The idea here is that marketers only have to give Adobe Campaign, the company’s email marketing tool, a start and end date for their campaign and Sensei will then figure out what’s the best time for that email to land in the recipient’s…

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